Care

A garment made from pure cotton deserves thoughtful care. The natural properties of the material make each t-shirt unique — and with the right treatment, it will retain its shape, feel, and character over time.

Because our garments are made from 100% cotton, slight shrinkage may occur after the first wash. This is a natural characteristic of the material and part of what gives cotton its authentic feel and structure over time. We recommend gently reshaping the garment while it is still damp.

To preserve both fit and quality, wash at 30–40°C with similar colors and turn the garment inside out before washing to help maintain the sharpness of colors.  Avoid tumble drying whenever possible and allow the garment to air dry naturally. This helps preserve both the fibers and the overall shape of the garment while reducing unnecessary wear.

We encourage washing less whenever possible. Often, airing out a garment or spot-cleaning small stains is enough to refresh it. Overwashing not only increases environmental impact, but also shortens the lifespan of the fabric.

When washing, choose a gentle and environmentally friendly detergent without bleach, and avoid fabric softener. Softer care routines are kinder both to the garment and to the environment.

With time and proper care, the cotton becomes softer, more personal — and a natural part of your wardrobe.